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Why A Rocket Scientist Built An AI-Free Certification

Mar 25, 2025 - forbes.com
Seth Jaffe, a former NASA aerospace engineer and current intellectual property attorney, has launched AI-Free Certification, a service that allows creators to label their work as human-made in an era where AI-generated content is increasingly common. The certification is based on an honor system, where creators declare the extent of AI involvement in their work. Eligible works receive an "AI-Free" badge and a unique certificate number, with the goal of distinguishing human creativity from AI-generated content. Jaffe emphasizes that the certification is not a verification process but a way for artists to assert the human origin of their work.

Jaffe's initiative addresses the growing challenge of differentiating between AI and human-created content, as AI tools like ChatGPT and Midjourney produce high-quality creative outputs. He envisions expanding the certification's reach through collaborations with creative organizations and possibly incorporating blockchain for a more secure record of authorship. While acknowledging the difficulty of creating a foolproof verification system, Jaffe believes that human creativity will continue to hold value alongside AI, much like the resurgence of vinyl records in the music industry.

Key takeaways:

  • Seth Jaffe launched AI-Free Certification to help creators distinguish their human-made work from AI-generated content.
  • The certification is based on an honor system, allowing creators to self-report the level of AI involvement in their work.
  • Jaffe envisions expanding the service through collaborations with creative guilds, professional organizations, and schools.
  • Future enhancements may include a blockchain layer for immutable authorship records and a premium verification service with human examiners.
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