However, the article also highlights potential risks, such as harmful biases and data privacy concerns, which companies must address carefully. To maximize the return on investment, businesses should have a qualified AI partner and understand the potential negative impacts on human communication. They should also leverage drag-and-drop workflow tools, low- and no-code applications, and intuitive templates to optimize outcomes.
Key takeaways:
- Generative AI technologies like OpenAI and Google Bard can enhance customer service by streamlining interactions, reducing hold times, and improving overall customer experience.
- AI can help overcome time and language barriers by automating tedious tasks and bridging language gaps, thus making communication more efficient and inclusive.
- By combining generative AI with proprietary customer and third-party data, virtual assistants can interact with customers more empathetically, detecting emotions and modifying their tone accordingly.
- Businesses that successfully use AI to enhance human connections can experience a significant return on investment, but it's crucial to understand potential negative impacts and implement proper guardrails and oversight.