The tests will continue over the next several weeks and months as YouTube gathers feedback on how consumers are using the new features. The company has been experimenting with AI across its product line, including AI-powered ads, creator-focused AI features, and AI-generated playlists on YouTube Music. However, YouTube has emphasized that these features are experimental and they may not always get it right, hence the limited availability and the collection of user feedback.
Key takeaways:
- YouTube is experimenting with new generative AI features, including a conversational tool that answers questions and makes recommendations, and a feature that summarizes topics in video comments.
- The features will be available to paid subscribers as part of the premium package and will be accessible through YouTube’s hub for new experiments, youtube.com/new.
- The conversational tool will use large language models to generate responses and help viewers engage more deeply with the content they are watching. The comments summarizer will use AI to organize and summarize discussion topics in large comment sections.
- These features are currently in the experimental stage and will be tested over the next several weeks and months as YouTube gathers feedback from users.