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Feature Story
Zoom rebrands existing -- and intros new -- generative AI features | TechCrunch
Sep 05, 2023 · news.bensbites.coIn addition, Zoom is rebranding Zoom IQ for Sales to Zoom Revenue Accelerator. The tool will now include a virtual coach to simulate conversations for onboarding and training sales team members, deal risk signals to alert sales teams if a deal hasn't progressed in a specified time, and a feature to track how competitors are mentioned on calls. These updates come as Zoom faces increased competition and a post-pandemic slump in demand, leading to layoffs and its first quarterly loss since 2018.
Key takeaways
- Zoom is rebranding and updating several of its AI-powered features, including the generative AI assistant formerly known as Zoom IQ, now called the AI Companion.
- The AI Companion will expand to more areas of the Zoom ecosystem and will provide real-time feedback on users' presence in meetings and their conversational skills, among other features.
- Zoom IQ for Sales, Zoom's sales assistant tool, is being rebranded as Zoom Revenue Accelerator, with new capabilities including a virtual coach for training sales team members and deal risk signals.
- These changes come at a challenging time for Zoom, which recently faced its first quarterly loss since 2018 and laid off 15% of its staff due to a post-pandemic slump in demand and increased competition.