Smart Ads
Smart Ads Overview
Smart Ads by Smartico is a comprehensive digital advertising solution designed to empower local advertisers and publishers. It addresses the challenges faced by local advertisers in booking digital ads, creating effective banners and landing pages, and understanding complex digital media kits. Smart Ads offers a full-service product that delivers high click, engagement, and attention rates. It also provides intuitive bundles that yield meaningful and valuable results for advertisers. Additionally, it helps increase Cost Per Mille (CPM) across the site and makes digital longtail display ad campaigns profitable for every budget.
Smart Ads Highlights
- Best-in-class Banners and Landing Pages: Smart Ads ensures high impact for advertisers by taking care of both banner creation and landing page conversion.
- Built for the Attention Economy: The platform focuses on traffic quality and provides dashboards around engagement and dwell time that advertisers can easily understand and appreciate.
- AI + Human Touch: Smart Ads uses artificial intelligence enhanced by human detail to ensure 100% satisfaction for readers and advertisers.
Use Cases
A local business owner wants to increase their online visibility and attract more customers. They have a limited budget and lack the expertise to create effective digital ads. They use Smart Ads to create high-impact banners and landing pages, and to book digital ads that are within their budget.
The local business owner sees an increase in online traffic and customer engagement, leading to higher sales. They also gain a better understanding of digital media kits, enabling them to make more informed decisions about their advertising strategies in the future.
A local publisher struggles to monetize their website effectively. They use Smart Ads to increase their CPM and make their longtail display ad campaigns profitable. The platform's focus on traffic quality and engagement helps them attract advertisers who are willing to pay more for their ad space.
The publisher sees an increase in their ad revenue without having to compromise on the quality of their content. They also gain valuable insights into their audience's engagement and dwell time, which helps them improve their content strategy.
An advertiser is not satisfied with their current digital advertising solution. They find it difficult to understand and are not seeing the results they want. They switch to Smart Ads, attracted by its AI-enhanced platform and intuitive bundles. The platform's focus on the attention economy and its easy-to-understand dashboards make it a more appealing choice.
The advertiser sees an improvement in their click, engagement, and attention rates. They also find the platform easy to use and appreciate the human touch in the AI-enhanced solution. This leads to increased satisfaction and a higher return on their advertising investment.