Notion Releases ‘Q&A’ AI Feature In Bid To Become ‘Magnet Tool’ For Workers
Nov 14, 2023 - forbes.com
Notion, a productivity app, is integrating AI into its platform, with the recent introduction of a chatbot called Q&A. The chatbot can extract information from all documents and databases in a user's Notion workspace, providing answers to queries with links to relevant pages. The technology is built on OpenAI and Anthropic’s latest models, and represents the second phase of Notion's AI plan, following the release of a writing assistant earlier this year. Notion's co-founders are planning to expand Q&A's capabilities to search information stored in other work apps like Slack or Zoom, and are also working on a "third phase" where the AI assistant could perform lightweight tasks.
The integration of AI has shifted Notion's customer base from 90% individual users and 10% companies to a 50-50 split, suggesting a successful move into the B2B market. Notion's AI tools are currently paid-only due to the cost of using advanced AI models. The company's long-term goal is to incentivize users to store more information in Notion and integrate it with their other tools, transforming it into a "magnet tool".
Key takeaways:
Notion has announced a new chatbot called Q&A that can query information from all the documents and databases stored in a user’s Notion workspace.
The chatbot was built on top of OpenAI and Anthropic’s latest models, and represents the “second phase” of Notion’s grand plan for AI.
Notion's AI tools are currently paid-only due to the expensive cost of using state-of-the-art AI models like GPT-4.
Notion is working on expanding Q&A to search not just Notion files, but information stored in other work apps like Slack or Zoom as well.
