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Optimove

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Optimove Overview

Optimove is a Customer-Led Marketing Platform that drives business performance by increasing customer lifetime value and campaign efficiency. It offers a range of marketing tools and features, including retail-specific capabilities, no-code data access, and AI-based analytics. Optimove is recognized for its clear focus on marketing and CX services, and its ability to engage customers on their terms with innately intelligent marketing. The platform has been named a leader in the 2022 IDC MarketScape for Retail CDP.

Optimove Highlights

  • 578% Return on investment
  • 33% Average increase in Customer Lifetime Value
  • 88% Campaign efficiency improvement

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